E Armfield

Work in this context can mean at least 3 different things: work in getting new leads and prospective clients work in terms of it reflecting your brand correctly which means you are targeting the correct market and work effectively on all devices when used by your prospects. If your website doesn’t work FOR you in all 3 of these ways, then you need to consider building a new website.  A site that effectively promotes your services or products and helps to bring in more enquiries. Otherwise, what’s the point in having an online marketing tool that isn’t actively and powerfully WORKING to help your business grow and flourish? In certain cases I’m sure you are aware if your website is doing its job or…

This is a question many old and new website owners have. Years back business owners used the term: getting feet through the door. Before online shopping and websites getting feet through the door seemed easier than getting visits to your website today. It seemed simple, just have a sale, and advertise it in the local media and put-up posters on lamp posts. Those days, doing this drew feet to your business, and in turn the more feet meant more sales, see easy peasy lemon squeezy. Here at TFD we continually do research on how to help you get more feet through your "online" door and although it’s not as easy as putting up posters anymore. With the correct knowledge, advice, and…

Designing a logo requires careful consideration of various factors to ensure that the final result effectively represents the brand and communicates its values. Before we design a logo for any company or individual we always ask them to complete a document which answers  important questions to think about before designing the logo. This helps both the client (and us) to create the best possible brand. Some of these considerations are: What is the brand's identity and values? Understand the essence of the brand, its mission, values, and unique selling points. This will help you create a logo that resonates with the brand's core message. Who is the target audience? Consider the demographics, preferences, and interests of the target audience. The…